The founders of APG Media approached Wm as they were in the process of growing their successful recording studios into a more extensive media provider. We designed a new logo and identity that reflected both their all-media nature as well as their cutting edge technology, and forward thinking playfulness. We've repeatedly teamed with APG to create CD packaging.
Project: Logo
APG needed a mark that communicated their expertise in many media from music to video to interactive. Our off-kilter "A" captured the spirit of the company and suggested all-media with the orange play button.